How hard is it to do public diplomacy? This great summary of a lecture last year from Tara Sonenshine, former undersecretary of State for PD/PA.
Public diplomacy is about communicating—including lessons learned. So here are a few lessons I have learned from serving in high level positions in government:
1. The first is about idealism vs. realism—how to blend them. You come into government very idealistic and you go home very realistic. But the truth is that the first and last lesson I keep learning is about BLENDING BOTH—meaning that you have to blend ideals and aspirations with what is doable.
That’s hard. As an old friend of mine, Max Kampelman once said, there is what we ARE and what we OUGHT TO BE. Both matter. Resources are tight in the world, but the possibilities of what we can and want to do are endless. So the trick is how to balance both.
At as Under Secretary at the State Department, I had to balance the need to THINK BIG and the painful reminder each…
View original post 494 more words